GIRLS START UP
LESSON 2: COMPETITION
Think about who else may have the same product or service as you. How can you learn from them to make your project solution stronger. For example, H&M and Forever 21 are competitors; they both product fast-service clothing to young women but they have two different business models. Watch the video below of Chental Songbembry's The Honey Bunch Kids business to understand more about competition:
Research your competition:
Now that you understand competition a little more, research and name 3 competitors in your space:
What makes your product or service different from your 3 competitors?